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Board of Directors 

Mike Elphick - President

Mike Elphick is the Business Development Manager for ProDirectional. He has more than 28 years of sales experience in several industries that include: oil and gas directional drilling, pharmaceuticals, wireless communications and wholesale food. Prior to joining the oil and gas industry, Elphick worked as Territory Manager for Pfizer Pharmaceuticals and Novartis Pharmaceuticals and was recognized for several top selling awards. In his current position, he is responsible for market growth, customer management, and strategic planning in the Permian Basin district. Elphick is also a Board member at Greentree Country Club in Midland, TX.

Russell Johnson - Executive VP


Lindsey Keith.jpg
Lindsey Keith - Secretary

Lindsey Keith is a Project Manager for JP3 Measurement. With more than 10 years of experience in the oil and gas industry, she started her career at Schlumberger Drilling & Measurements in the Permian Basin before joining JP3 Measurement in 2020. In her current position, she manages field and remote data operations for real-time NIR optical hydrocarbon analyzers of over 50 sites across multiple domestic regions, managing field resources and customer relations.

Casey Walker- Treasurer

Casey Walker is a CFO for cougar cleaning equipment. She began her career in the oil field 5 years ago at Endeavor Energy Services as the accountant for the roustabout and trucking divisions. She continued to be VP/CFO for a work-over rig company before joining Cougar Cleaning Equipment. 

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